World of Concrete celebrated its 43rd anniversary this year with its largest show to date - 700,000 square feet of exhibit space, 60,000 industry professionals and 1,500 exhibiting companies. It is the only annual international event dedicated to the commercial concrete and masonry construction markets featuring leading industry suppliers showcasing the latest and greatest in new products, technology and innovation.
A team of A.H. Harris and Kenseal Construction Products, representatives flew to Las Vegas last week to network and learn about the most cutting-edge solutions in the marketplace at the World of Concrete. The events commenced with the International Concrete Repair Institute (ICRI) Kick-Off Party, which welcomed tradeshow attendees to Rio Hotel’s Voodoo Lounge. With a bird’s eye view of the Las Vegas Strip, the venue set the tone for the rest of the week providing ample collaboration and celebration opportunities. Chris Lippmann, leader of Business Development at Kenseal, was elected as Vice President of ICRI earlier this year and Kenseal was a proud sponsor of the Kick-Off Party supporting Chris in his endeavors and the association as a whole.
Chris shares, “World of Concrete is more than just a product and equipment showcase. It is a time of year when industry leaders come together and strategize for the year ahead. The networking at the show and off-site meetings with vendors and networking groups allow you to feel the pulse of our markets. This year I could not be more excited with the discussions I had with our customers and vendors, especially those at the ICRI Kick-Off Event.”
Tuesday brought the opening of the exhibit halls and many educational programs, seminars and training workshops at World of Concrete. With three halls (North, South and Central) and two outdoor exhibit areas, there was a lot of ground to cover! Our team spent the day perusing the displays, catching up with vendors and discovering the latest to hit the industry.
Mike O’Connor, Kenseal’s Director of Sales for the Metro New York region, explains, “Having just returned from my first trip to World of Concrete I can certainly see what all the fuss is about. It was great to see new developments among the products we sell while at the same time getting a first hand look at new lines that will allow us to expand our offerings. One day at the expo is worth a month of web searches, meetings and emails trying to gather the same information. Equally valuable was the opportunity to connect with our customers and manufacturers. As a distributor we are the bridge between the two and time spent at the conference helped me to connect those two sides of our business, allowing me to focus on how I can best serve each one.”
The show proved to be a great experience for all in attendance! To celebrate, Kenseal hosted a hospitality event following conclusion of day one on Tuesday evening. Nearly 100 valued customers and manufacturer partners joined the A.H. Harris and Kenseal team at the Westgate resort for drinks and appetizers to unwind. The energy and enthusiasm in the room was contagious as everyone enjoyed one another’s company.
Here's what Kevin Cocuzzo, Kenseal Inside Sales Representative in Boston, had to say about the evening, “The World of Concrete was a stellar experience, through and through. One of my most memorable moments would have to be our Kenseal Hospitality Event. It created an organic and unique opportunity to connect with customers, vendors and colleagues that cannot be replicated.” Thank you to all those who attended the event and we hope to see you again next year!
One of the most memorial hospitatlity suites Liza, Marketing Manager, A.H. Harris attended was hosted by Husqvarana at the very popular, 'Brooklyn Bowl'. With hundreds of customers and vendors in attendance, it was a night to remember. Our Harris team had a blast connecting with BJ Jager, Husqvarna's National Account Manager over a nice round of bowling!
The rest of our time spent in Vegas included returning to the exhibit halls, attending vendor meetings, dinners and hospitality events and networking with like-minded industry professionals.
Brandon Clark, Harris Account Manager in NNE: “This year I was given the opportunity to attend the World of Concrete in Las Vegas. I had heard much about the WOC from my colleagues over the years. It was always about how large the show was and how great the vendor hospitality suites were. I was not disappointed! The show consisted of three enormous halls, many large meeting rooms for classroom trainings, and two outdoor lots for product displays and live demos. I would be lying if I were to say I wasn’t a little over whelmed! There’s so much going on it’s almost impossible to see it all. I found that the WOC map and event publications are a must. I would take time each morning to see where our vendors were and what type demos were going each day. It was very important to develop a ‘plan of attack’ in order to make the best use of my time. Without a plan you could find yourself lost very quickly, but also missing out on the live demos which went on multiple times daily. The World of Concrete 2017 was an incredible experience. I really enjoyed my time out there with all customers, vendors, and fellow Harris, HarMac & Kenseal Employees.”
Kim Corwin, President & Chief Executive Officer A.H. Harris & Sons, wraps it up for us sharing, “I attended the 4-day event in Las Vegas last week and overall the crowd (contractors, vendors, other distributors) were extremely optimistic about 2017, but also a tad cautious. The first 90-days of President Trump could influence that optimism both positively with infrastructure or negatively with uncertainty and change.”
World of Concrete is always a great way to start and focus on the year ahead!
Between A.H. Harris and our sub-divisions HarMac & Kenseal, we had close to 30 team members attend this years event. We posted some pictures on our Facebook page, you can access the album here. Over the years, the event has gotten bigger and better. Some more info can be found on their official WoC website. As always, your feedback is welcome!